The exterior of the Siena is streamlined in general

which has excellent ride comfort and space utilization, is too much for a minivan

It is also notable that a large number of high-quality convenience specifications have been applied. This is a differentiated marketing strategy

It is attributed to.

The Siena is either Dodge’s Grand Caravan or Hyundai’s Starex, Kia’s Grand Carnival, Chevrolet Orlando,

Direct and indirect market competition with Ssangyong Motor’s Rodius is inevitable.

▲ Dynamic exterior design.. wide interior space advantage

The exterior of the Siena is streamlined in general, but it is a stylish and dynamic image. Bonnet

The character line at the top adds volume, and the chrome-dressed radiator grill is elegant and

It provides sophistication, especially the front pillar and the wheel flare on the vertical line, low profile of the body

It’s impressive to combine.

The interior has a luxurious image overall. It has a wide view as a seven-seat minivan

The advantage is that it has excellent openness in the second and third rows. The Ottoman seat is also noticeable. The transmission is center fascia

It is designed on the left side of the top and adds comfort as it is used.

The second row seat can slide up to 650 mm. The power switch applied at the top of the third row

When operated, the third-row seat can be automatically folded or unfolded. The power sliding door applied to the left and right is

Cargo can be carried freely in addition to passengers.

Following Akio Toyoda, CEO of Toyota Motor Corporation in Japan, Honda’s global CEO

Visit our country.

According to related industries on the 8th, Honda Korea’s “All New Civic” to be held at the COEX Intercontinental Hotel on the 9th

Honda CEO Takanobu Ito (58) will also attend the launch presentation. Honda Global CEO Ito said in February 2009

It is my first time visiting Korea since I became CEO.

An official from Honda Korea said, “Celebrating the launch of ‘All New Civic’ with the 10th anniversary of Honda Korea’s establishment this year

It’s for that.” However, his visit to Korea, like Akio’s, has been intense this year

It is interpreted as an attempt to revitalize the Korean market, which suffered from sluggish sales.

Honda Korea once topped the list of imported cars with Accord, but this year’s Great Japan Earthquake

It is experiencing severe sales slump due to the strong yen. New all-new to be released this time due to sluggish launch of new cars

Civic is only Honda Korea’s second model to be introduced in Korea this year.

CEO Ito visited Korea late in the afternoon on the 8th and attended the All New Civic launch presentation on the morning of the 9th,

I’m going to meet with dealers in the afternoon.

CEO Ito’s visit to Korea will bring Toyota, Honda and Nissan’s CEOs to Korea this year

All right, then.

In June, Toyota President Akio was the first to visit Korea to encourage Toyota and dealers,

Nissan’s Chief Operating Officer Toshiyuki Shiga visited in September.

An industry source said, “The visit of Japan’s top three automotive CEOs has seen a slump in sales this year, but the Korean market

It is an expression of the will not give up,” he said.

▲ Powerful engine performance, high-end convenience specifications are impressive

The Siena model introduced in Korea is 2.7 LE and 3.5 LIMITED. This test drive is 3.5 LIMITED

He took a test drive about 120 kilometers from Seoul to Chuncheon.

The 3.5LIMITED is equipped with a V6 dual VVT-i engine and a six-speed automatic transmission. The maximum power is 266 horsepower

(6200 rpm), with a maximum torque of 33.9 kg.m (4700 rpm).

The car is off to a fresh start. Even though its body length is 5085 millimeters, the ride comfort is better than that of a sedan

Wind sound is also adequate at 80 kilometers, and it is stable even at high speeds of around 180 kilometers per hour. Sports

Powerful shift is possible when applied in the mode, so the driving taste can be enhanced according to the driver’s taste

There is.

In cornering between 60 and 80 kilometers per hour, the body is large and due to the nature of the minivan, the phenomenon of leaning is

It does appear, but not to the point where it doesn’t interfere with safety. I think braking is relatively loose, but it’s kind of like this

It seems to be because of the setting to gently stop the vehicle.

Its official fuel efficiency is 9.4 kilometers per liter, but it is below 7 kilometers per liter in actual driving. It seeks luxury

You can find ways to use it for various purposes in corporations and hotels.

Options include a large number of high-end convenience specifications. In addition to the ottoman seat, press the button to press the third row seat

Electronic that can be folded and provides a lightweight taste at low speed but heavy at high speed

It is also equipped with a power steering system (EPS).

Combine ABS, EBD, brake assist, TRC and EPS functions to drive or rotate the vehicle

VSC (Vehicle Position Control System) is included to maintain the best performance during braking.

Siena, however, is a basic convenience, such as an auto-lighting system or navigation system that is useful for tunneling

It is regrettable that the specifications are excluded. In particular, only 2WD was applied to the Siena introduced this time, but snow and

Considering Korea’s rainy terrain, the application of the 4WD system in the future is essential.

▲ The competitiveness of the Toyota Siena is…

The domestic minivan market is worth less than 50,000 units a year. However, consumers’ lifestyles

Demand for minivans is expected to grow in the future as they are rapidly changing.

Toyota Siena is actually aiming for a niche market. With the motto of “luxury minivan,” more than ordinary people

This is because it focuses on high-end target groups.

Toyota Korea aims to sell 50 units of Siena a month and 600 units a year,

Internally, sales of 1,000 units per year are expected to be achieved without difficulty.

The reason for this is that sedans were popular in the Korean market just a few years ago, but hatchbacks and

Wagon, it is because the demand for minivans is increasing rapidly.

Sienna’s domestic sales price is 42.9 million won for 2.7 LE and 49.9 million won for 3.5LIMITED.

Toyota introduced the Prius C as an entry-class model of the Prius.

Toyota introduced the Prius C as an entry-class model of the Prius.

It is also known as the “Baby Prius.” Based on the third-generation Prius, the company has developed a smaller body size (full length, full width and full height). The power train combines a 1,500-cylinder four-cylinder gasoline engine with a hybrid system. It has a 300 ㏄ reduction in displacement compared to the Prius. Its power performance is 73 horsepower and an electric motor (45 kW) is added to generate 99 horsepower.
Toyota Motor Corporation of Japan has developed a small sports car for the first time in 12 years and is set to launch the car. The move is apparently aimed at recovering from a series of negative developments including production disruptions caused by the massive earthquake in Japan and flooding in Thailand.

Japan’s Toyota Motor Corp. is negotiating a wide-ranging alliance with Germany’s BMW in the field of eco-friendly cars, the Nihon Keizai Shimbun reported on the 26th.
According to the automobile industry on Wednesday, Toyota and Honda Korea will competitively introduce new cars in January next year. Both companies will have a showdown with their flagship models next year.

Honda Korea is weighing when to launch its fourth-generation CR-V model in North America starting next month. Honda Korea sold 2,587 units in the first 10 months of this year, down 44 percent from the same period last year, and the new model can no longer be delayed.

However, they are concerned that the effect of the new car will be lessened if the new car is introduced in the atmosphere of year-end party. As a result, the company plans to introduce the CR-V as its first new car next year.

Honda Korea President Jung Woo-young said, “We originally planned to release the CR-V at the end of this year, but it seems meaningful to release it as the first new car in the new year.”

When Honda Korea ranked No. 1 in sales of imported cars in 2008, the CR-V was so popular that it sold 3,113 units annually. It is the first new car in seven years since its launch in Korea, and is expected to become Honda Korea’s flagship model next year considering the initial demand.

Toyota Korea will introduce its seventh-generation Camry to the Korean market in January next year. It will bring in models manufactured at factories in the U.S. following the Siena, a minivan that was launched last month.

According to the newspaper, Toyota Motor Corp. is considering procuring diesel engines to be installed in low-fuel vehicles from BMW and partnering with hybrid vehicle (HV) technology. The move is aimed at reducing development costs and facility investment costs for eco-friendly vehicles as fuel economy and environmental regulations of automobiles are increasingly strengthened in the global market, and the outlook for the global economy is uncertain.

In August, Toyota agreed to jointly develop a hybrid vehicle system with Ford Motor of the United States. As a result, if it partners with BMW, it will become a second partnership with a foreign automaker. Through the partnership with Toyota, BMW is aiming to increase the competitiveness of eco-friendly cars such as hybrid cars as well as mass production of diesel engines. Nissan Motor of Japan, Renault of France, and Daimler of Germany have also agreed on a joint development of electric cars, which is accelerating the merger of global automakers with eco-friendly cars at the center.

Toyota is focusing on expanding its market share in the European market with hybrid vehicles at the center, but is struggling in the market where 60 percent of passenger cars are diesel cars. Toyota sold 810,000 cars in the European market last year, down 9 percent from the previous year, with a market share of only around 4 percent.

The Wall Street Journal (WSJ) reported on Monday that Toyota unveiled its new compact sports car model “GT Hachiroku (86)” jointly developed with Subaru under Fuji Heavy Industries to the media on the previous day. It is the first time that Toyota has introduced a small sports car since the 1999 MR-S. Bloomberg reported that Akio 豊 章男 drove the GT86 in person at the Fuji Speedway.

The car is based on the “AE86 Corolla Levin” and “Corolla Sprinter Treno,” which Toyota introduced in the 1980s and gained popularity among enthusiasts. The car’s new name “86” also comes from the AE86. It is equipped with the D4S engine, which was jointly developed by Fuji Heavy Industries and Toyota.

Toyota has launched a small sports car in an effort to make up for the production disruption and sluggish sales caused by unfavorable factors such as the massive earthquake in Japan and the flooding in Thailand. Although the price of the car is undecided, it is expected to be relatively cheap. The WSJ reported that Toyota is expected to set the price at a level that can accommodate young people who just graduated from college and entered the society as it did when it dominated the small sports car market in the 1980s. The car reportedly has a maximum speed of 230 kilometers per hour and it takes about six seconds to accelerate to 100 kilometers per hour after departure. It will be open to the public at the Tokyo Motor Show on March 3.

Prius C is considered the next generation Prius. It has increased fuel efficiency and reduced carbon dioxide emissions through engine downsizing, a new trend in the global market. The alphabet C comes from the name “City,” which means city.

The characteristics of the vehicle, which claims to be an urban hybrid car, are reflected. The Prius C is considered to be cheaper than the Prius as well as fuel efficiency. It will be sold at 1.69 million yen (25 million won) in the Japanese market and 19,000 dollars (22 million won) in the U.S. from March.

The Prius C is targeting younger drivers than the existing Prius C. It is equipped with iPod terminal, USB port and Bluetooth hands-free, which are favored by new generations. Toyota plans to sell an average of 12,000 units a month in Japan.

Toyota Korea is pushing to diversify its lineup to expand Prius sales in the domestic market. Therefore, it is expected that Korean drivers will be able to meet Prius C in the future.

the Kia Connect Store dedicated to EV9 include

Kia explained that EV9, a large sports utility vehicle (SUV), is a vehicle that will completely change the concept and method of movement with large-capacity batteries, long driving distances based on power efficiency specifications, body design optimized for electric vehicles, advanced driver assistance systems, and software wireless updates (OTA).

The 2WD (rear wheel drive) model exerts a maximum torque of 350Nm with a maximum output of 150kW, and the 4WD (four-wheel drive) model exerts a maximum torque of 600Nm with a maximum output of 283kW. The 4WD model increases the maximum torque to 700Nm when the “boost” option is added, reaching 100km/h in 5.3 seconds from rest.
Based on Kia’s own measurements, the specifications of EV9 are 5,10mm in full length, 1,980mm in width, 1,755mm in full height, and 3,100mm in wheelbase (inter-axis distance). The GT-line is slightly larger at 5,15mm in full length and 1,780mm in full height.

Kia President Song Ho-sung said, “We have been working hard to launch a new brand in 2021 and develop services and solutions that will add meaning to our relationships with customers along with products that inspire customers. We will lead the future electric era through EV9, which we have prepared for a long time based on Kia’s legacy as a pioneer in the SUV market.”

Starting with EV92WD·4WD, Kia will launch four line-ups, including GT-line models and high-performance GT models. When the government certification process for 2WD·4WD is completed in the second quarter, it will disclose the distance and detailed specifications for each trim determined by the domestic standard, and proceed with pre-contracts for domestic customers.

Several functions have also been applied to increase safety by controlling the vehicle body with software.

Dynamic torque vectoring (eDTVC) helps stable turning by distributing appropriate torque to each wheel when the vehicle turns. If strong winds blow from the side while driving at high speed, it will be provided with horizontal wind stability control to prevent the vehicle from being pushed by controlling steering torque and auto-terrain modes that reflect road surface conditions such as snow, mud, and sand.

It also embodies the software-oriented automobile (SDV) transition goal declared by Hyundai Motor Group.

From the GT-line model, it will be equipped with a Level 3 Highway Driving Pilot (HDP). Level 2 autonomous driving, which is currently commercially available, requires the driver to intervene by putting his or her hand on the steering wheel even while using the function, but at Level 3, the vehicle drives at a maximum speed of 80 kilometers per hour without warning sound even when his or her hand is removed.

The HDP adjusts itself according to the situation in the section or curved road where the speed limit changes. It determines vehicles ahead and interjects to maintain a safe distance and secure driving stability.

Just like installing a new smartphone application, it will also operate a Kia Connect store where customers can apply the functions they want for the necessary period after purchasing a vehicle.

Products from the Kia Connect Store dedicated to EV9 include ▲ Remote Smart Parking Assistance 2 that supports remote parking, parking, and parking assistance ▲ Digital Pattern Lighting Grill at the front that can be changed according to preference ▲ Streaming Plus that allows you to enjoy video and sound source content in your vehicle. Features will continue to be added.

Wireless software updates, one of SDV’s core technologies, are applied to various areas such as navigation map information as well as vehicle control to keep vehicle functions up to date.

It has also increased the use of eco-friendly materials with sustainability in mind, such as replacing animal leather materials with bio-polyurethane and adding plant-based materials to reduce the use of chemicals.

Although the driving distance for a single charge has not yet been determined, the goal is to achieve more than 500 kilometers because the battery is large at 99.8 kWh. Kia predicted that it seems easy to achieve the goal as technologies to reduce air resistance such as 3D undercover, aerodynamic wheels, and front bumper air curtains are also mobilized.

It is also equipped with functions to efficiently operate power, including a 400V and 800V multi-ultra-fast charging system that can charge 10% to 80% of the battery capacity in 25 minutes with a 350kW charger, battery conditioning that optimizes charging speed by controlling battery temperature at the time of arrival at the charging station, and a rear seat independent air conditioning system that reduces power consumption through independent control of cooling and heating.

EV9 is the first electric model to be introduced in the three-row SUV market

According to the industry on the 2nd, Car & Driver, a leading U.S. automotive magazine, said, “Three-row SUVs such as Kia Telluride are popular enough to sell hundreds of thousands of units a year in the U.S.,” adding, “EV9 is the first electric model to be introduced in the three-row SUV market, so the debut of EV9 is particularly important.”

Tesla, Volvo, Rivian, and Mercedes have developed electric SUVs with three-row seats, but they are still in the pre-market stage or three-row options are not basic specifications.

Although there are three-row electric SUVs such as Tesla and Rivian, EV9 is actually the mainstream car brand’s first large electric SUV model, the U.S. magazine Motor Trend said. “The newly unveiled EV9 is fantastic.”
The spacious interior space utilizing the advantages of Hyundai Motor Group’s electric vehicle platform E-GMP was also well received

Electrifying, a media platform specializing in electric vehicles, said, “The EV9’s state-of-the-art technology such as wireless updates is good, but the most eye-catching part is the carefully designed interior,” adding, “The wide interior space and ample storage space stand out, which proved that moving from the back seat can be a ‘first-class experience’.”

After the government certification of EV92WD (rear wheel drive) and 4WD (four-wheel drive) models is completed during the second quarter, EV9 will disclose the distance available for one charge and detailed specifications for each trim, and will proceed with pre-contracting in Korea first. EV9 real cars will also be available at the 2023 Seoul Mobility Show, which will be held at KINTEX in Goyang, Gyeonggi Province, until the 9th.

“At last, the era of large electric SUVs has arrived,” The Drive said. “Kia has challenged the new electric vehicle market through the launch of the versatile EV9.

Overseas media also showed interest in the EV9’s body size. Based on Kia’s own measurements, EV9 has a total length of 5,10mm, a total width of 1,980mm, a total height of 1,755mm, and a wheelbase (inter-axis distance) of 3,100mm.
The EV9 is Kia’s second electrified model, built on the EV6 platform E-GMP, which was dedicated to electric vehicles, after the EV6 launched in 2021.

Kia posted the EV9 World Premiere video on its global brand website on the previous day, and introduced its real car for the first time on the day. Ordinary visitors can see the EV9 from July 31 when the Seoul Mobility Show officially opens.

“EV9 is the first large SUV EV in Korea with both innovative technology and spatiality,” said Karim Habib, vice president of Kia Design Center. “It will provide a new driving experience that will completely change the concept and method of movement.”

The front part of the EV9 has implemented a future-oriented image through a digital pattern lighting grill and small cube projection LED headlamps, Kia explained.

The second row was the first global electric vehicle model to allow customers to choose four seats, including a bench seat and an independent seat, and a panoramic wide display connected to three displays was installed indoors.

The EV9 GT-line is equipped with a wireless software update system that can keep various functions of the vehicle up-to-date, such as highway autonomous driving (HDP) and navigation maps, which are advanced driving assistance functions.

Kia Motors included EV9 and all other exhibition vehicles at the Seoul Mobility Show with electric vehicles only. Visitors can browse the EV9 exhibition in a specialized space.

The “EV9 Hero Stage” created an environment where you can focus on EV9 through a modern space design, and “EV9 Island” is designed to allow you to appreciate EV9’s design in a future-oriented space decorated with mirrors and LEDs.

The EV6 general model and GT-line were on display in the EV6 zone, while the Dior New Niro EV and Niro Plus taxi vehicles were on display in the Niro zone. The Dior New Niro EV is the second-generation model launched last year, following the first-generation Niro EV in 2018.

Kia collaborated with Kakao Friends at the Seoul Mobility Show to create a “Family Communication Zone” with photo zones and also runs a cafe where you can watch cars while drinking coffee in partnership with domestic coffee brand Teraro.

For customers who cannot come to the Seoul Mobility Show in person, it will also operate a Kia exhibition hall and a digital showroom where they can experience EV9.

“The battlefield, which is close to 5m, looks simply huge,” British magazine Car said. “The battlefield, which is 200mm longer than Sorento, is similar to the range Rover.”

Driving performance is also one of the main concerns.

German media outlet Auto Motown Spot highlighted the EV9’s power performance, saying, “With the ‘Boost’ option, it implements a maximum torque of 700 Nm and reaches 100km/h in 5.3 seconds.”

Mercedes-Benz Korea held a press conference for the 2020 New Year

Currently, Mercedes-Benz was launched in 2016. A facelift version is expected to be released in 2020.

Genesis brand, which has fallen behind Mercedes-Benz for the third consecutive year in the domestic luxury car sector, has taken the lead in GV80 this year

Attention is focusing on whether Genesis will regain its self-esteem. The industry is concerned that Genesis will introduce new G70, G80, and GV70s in addition to GV80

It is expected that there will be enough chasing factors as it is planning, but some predict that Mercedes-Benz’s stronghold will not be easily shaken.

According to Hyundai Motor on the 16th, Genesis, which was launched as an independent brand in 2015, sold 66,278 units in 2016 and 56,616 units in 2017,

It sold 61,345 units in 2018 and 56,801 units last year, down 7.4% year-on-year. It grew steadily during the same period

Mercedes-Benz, which has continued to deliver 68,861 units in 2017, exceeded Genesis sales for the first time in 2018 and 2019

It has been leading Genesis for three consecutive years as it has recorded more than 70,000 units in succession.
In addition to the GV80, the company has added the C-segment SUV GV70 this year to increase its SUV lineup and make partial changes to the G80 and G70

It will be introduced in the market. It has a grand plan to complete the so-called “luxury cycle” of its brand lineup.

Mercedes-Benz Korea held a press conference for the 2020 New Year at the ‘EQ Future’ exhibition hall located in Garosu-gil, Sinsa-dong, Gangnam-gu, Seoul on the 14th. Dimitris Silakis, CEO of Mercedes-Benz Korea (fourth from the right), said there will be no reduction in manpower in Korea./Photo by reporter Lee Mi-kyung

Mercedes-Benz, which has announced a reduction in personnel in the global market to prepare for the eco-friendly car era, is expected to reduce the number of employees in Korea

It has decided not to reduce the number of Mercedes vehicles in Korea. Rather, Mercedes-Benz’s share is increasing in Korea and needs to be increased to improve its service

It’s a position.

Mercedes-Benz Korea held the 2020 EQ Future exhibition hall in Garosu-gil, Sinsa-dong, Gangnam-gu, Seoul on the 14th

He held a press conference for the New Year. Dimitris Silakis, CEO of Mercedes-Benz Korea, said, “Reducing the workforce in Korea is not easy

I said flatly that there wouldn’t be one.

CEO Silakis said, “Korea is operating in an efficient system, so there are no plans to cut jobs,” adding, “On the contrary, it is rather high.”

We will continue to maintain consumer satisfaction and increase human investment to increase collaboration,” he explained.

Mercedes-Benz Korea shipped a record 76,471 units last year, surpassing GM Korea’s annual sales.

This year, it will release nine completely changed models and six partially changed models, aiming for more than 80,000 units. Fifteen new cars

Among them, four SUVs were included, and above all, the partial change of the main E-class was at the forefront, and the pursuit of competing brands was carried out

The plan is to cut off the source.

An official from the finished car industry said, “While Bentz is threatening the domestic finished car industry by surpassing GM Korea’s sales last year

“Whether Genesis will rebound from domestic demand this year is a key point to gauge its global competitiveness in North America and Europe in the future.”

However, in addition to the good performance of SUV lineup such as GV80, Mercedes will be able to be checked according to the success or failure of the new G80, the main sedan

I said.

This is the official teaser photo of me walking around Las Vegas with a camouflage covering. The front and rear are expected to change slightly, and the AMG model softens its lower front shape.

The lack of lineup is one of the main reasons that Genesis lost to Mercedes in the home competition. Until last year, the G70 and G80,

While Mercedes is equipped with only three types of sedans, including the G90, Mercedes-Benz sells sedans and SUVs that range from small cars to large vehicles.

In addition, unlike the E-Class, a volume product, which recorded nearly 40,000 units (39,782 units) last year, it is a competitive car in Genesis

The G80, which is being pushed, sold only 22,284 units, recorded negative growth of nearly 40.1% year-on-year.

Genesis aims to become the No. 1 premium passenger sales in Korea beyond Mercedes by introducing a total of four new cars, starting with the GV80, this year.

In fact, at the GV80 launch event held on the 15th, Jang Jae-hoon, head of Hyundai Motor’s sales division, set the GV80’s sales target for this year at 24,000 units

It also announced a massive plan to focus on large-scale marketing.

New steering wheels and MBUX will be applied to the interior. The digital display is equipped with functions such as energizing comfort control, air quality display, and Mercedes-Benz Urban Guard.

Powertrain options have not yet been announced in detail, but at least seven plug-in hybrid models will be included in the E-Class lineup. Two new engines will also be added, a 268-horsepower 2.0-liter four-cylinder mild hybrid engine with an integrated starter motor-generator. The M 256 3.0-liter series six-cylinder engine, which exerts 362 horsepower, will also be equipped with an integrated starter-generator.

It is not known when the E-Class will be released. It will first hit the European market this summer and then the global market.

The Mercedes-AMG Petronas team, along with British driver Lewis

A source said Daimler, Mercedes Benz’s parent company, would discuss whether to continue the race at its next board meeting, a decision that would not be taken lightly, according to foreign media outlet AutoCar. The Mercedes-AMG Petronas team, along with British driver Lewis Hamilton, have won all constructors and drivers’ championships since 2014. Winning the title for the 2020 season, which starts in Australia on March 15, would mark its seventh consecutive win.

Fame and prize money are a temptation to resist, but the cost of racing has become a growing concern for Mercedes-Benz. Daimler issued three profitability warnings in 2019, warning investors that its annual profit fell by about 50 percent to 5.6 billion euros (W7.3 trillion). It has also cut more than 1,100 managerial jobs and frozen wages, while investing huge amounts of money in developing technologies for electric and self-driving cars. Ola Callenius, Daimler’s CEO, summed up, “We need to cut costs.”

Mercedes knows it will have to spend a lot of money to stay competitive while adhering to the new Formula One rules that will take effect in 2021. Ironically, the new rules are envisioned as a way to make racing more competitive and affordable by limiting the amount available to teams. Rival Ferrari have also repeatedly threatened to quit the race over the new rules.

Compared to the current S-Class, the vehicle in this photo appears to have a relatively flat side without a character line. The chrome-finished door handle appears to be inside the door.

It is not known what functions will be included in the new Mercedes-Benz S-Class, but it is expected to be equipped with embedded door handles, full digital instrument panels, vertical infotainment touch screens, and level 3 autonomous driving functions.

Rumors have it that the new S-Class will feature only a hybrid powertrain in a six-cylinder engine with a 3.0-liter gasoline and 2.9-liter diesel. The plug-in hybrid model is expected to have an electric mileage of about 100 km. The fully electric model is expected to be launched as the “EQ S,” and the mileage is not yet known.

It makes sense to leave Formula One in this situation, but Mercedes is unlikely to completely cut ties with Formula One. AutoCar said it would likely maintain engine supply, one of its lucrative businesses, adding that Toto Wolff, who leads the team, may seek new investors and buy the team to continue racing. Toto Wolff already has a 30% stake in the team.

Toto Wolff has reportedly asked Lawrence Stroll to help with the acquisition. Lawrence Stroll, a Canadian billionaire, owns a Formula One team, and an earlier article claimed he was preparing to buy a stake in Aston Martin. Geely Motors, a Chinese company that owns Volvo, Polestar, London Taxi Company, Lotus, 6.69 percent stake in Daimler and a half stake in Smart, are also expected to join the deal.

What Happens to Lewis Hamilton? An article on Formula One’s official site says Hamilton will race in Ferrari for the 2021 season. Ferrari, the famous Italian racing team, has not won a championship since 2008. A contract with Hamilton, F1’s best driver, would significantly increase his chances of claiming the top spot on the podium. If that happens, Hamilton will replace Sebastian Vettel.

None of this is official. The parties declined to comment, so they will have to wait for Daimler’s next board meeting in early February to see exactly what happens.

Porsche didn’t have a smooth ride either

The race started at 3 p.m. local time on Wednesday, marking the 85th anniversary of Le Mans 24 Hours. Timo Bernhardt (Germany), Earl Bamber (New Zealand), and Brandon Hartley (New Zealand), who climbed into the second car (Porsche 919 Hybrid) of LMP1, the top class of the race, ran 367 times over the 13.629-kilometer circuit.

Porsche announced on the 11th that it will seek its third consecutive victory in the 85th Le Mans 24:00 Endurance Race on the 17th (local time) with the 919 Hybrid and the new 911 RSR.

The competition will start at 3 p.m. on Thursday (local time in France) and bring together 60 race cars and 180 racers. Porsche will bring together a total of 10 race cars and 14 racers, including two 919 hybrids and the new 911 RSR that will participate in the LMP1 class.

The 919 Hybrid focuses on aerodynamics, power performance and driving performance, improving 60-70 percent of its components. The dynamometer is equipped with a four-cylinder 2.0-liter turbocharger engine that exerts up to 500 horsepower and two energy regeneration systems, generating a total of 900 horsepower (662 kW). The first car will be carried by Neil Yanni (Switzerland), Andre Rotterrer (Germany), and Nick Tandy (U.K.), while the second car will be carried by Earl Bamber (New Zealand), Timo Bernhardt (Germany), and Brandon Hartley (New Zealand).

The new 911 RSR debuted at the 24:00 Daytona Classic in January. Porsche Motorsports tuned engines, transmissions, chassis and more based on the 7th generation 911, and delivers up to 510 horsepower. Downforce levels and aerodynamic efficiencies have been improved thanks to the wide rear diffuser coupled with the top-mounted rear wing. Richard Rietz (Austria), Frederick Makowiki (France), and Patrick Pille (France) will be in the 911 RSR No. 1, while Michael Christensen (Denmark), Kevin Ester (France), and Dirk Werner (Germany) will be in the No. 2.

Meanwhile, the 24 hour Le Mans is a race in which the car with the highest number of wheels wins in 24 hours. Three drivers take turns driving one car, and the race car runs about 5,000 km at an average speed of 250 km. Porsche has a record of 18 overall wins and 105 class wins.

The race was dominated by Toyota’s Gaju Racing Team, which lost in a landslide last year. Among the three cars, Cars 7 and 8 that started in pole position maintained the lead. However, the No. 7 gave up the lead due to clutch issues right after the SC situation, and finished the race at 154 laps due to accident following tire punch. The No. 8 car also pitted in more than a motor, but was never able to run again. Toyota’s No. 9 car also closed at 160 laps.

Porsche didn’t have a smooth ride either. The first car, which was competing with Toyota for the lead, stopped four hours before the end, and the second car started the race as a pit-in due to trouble. However, he constantly adjusted to the race and surpassed 38th car of the LMP2 class, which was leading the overall race two hours before the end of the race, to rank No. 1 overall. With the victory, Porsche has won three consecutive Le Mans titles and 19 times.

The LMP2 class was won by Jackie Chan (Car No. 38) who ran 366 laps and ranked second overall. The Aston Martin Racing Team (Car No. 97) won the GTE Pro class with 340 laps, and the JMW Motorsports with 333 laps won the GTE AM class.

Meanwhile, the 24 hour Le Mans is a race in which the car with the highest number of wheels wins in 24 hours. Three drivers take turns driving one car. The race car runs about 5,000 km at an average speed of more than 240 km per hour. The maximum speed of a straight section is more than 340 km per hour

Porsche sales and services in Suwon, Gyeonggi Province

Porsche Korea announced on the 18th that it will recruit investors to select an official new seller to be in charge of Porsche sales and services in Suwon, Gyeonggi Province.

According to Porsche Korea, Suwon is an area where the demand for premium brands with a population of 1.3 million is increasing, and is considered an important base in the service reinforcement strategy. Businesses that apply for the recruitment of this seller must combine experience in Porsche brand, luxury imported car sales, and service with expert understanding. In addition, they should be able to develop, invest and operate service centers equipped with exhibition halls and sheet metal painting facilities. The deadline for application is August 18, and you can submit the requested documents such as application forms by e-mail (dealer-application@porsche.co.kr ). Inquiries related to application can be found on Porsche Korea’s website.

Porsche announced on the 2nd that it has unveiled its new ‘911 GT2 RS’ at the Goodwood Festival in the UK.

The new model is a high-performance sports car based on Porsche Motor Sports technology, which is the fastest and most powerful in the 911 lineup. In particular, it further improves cornering speed through the chassis, rear axle steering, and ultra-high performance (UHP) tires developed for racing.

The exterior is equipped with air inlets, outlets and magnificent rear wings to achieve optimal aerodynamics in terms of shape and design of the vehicle body. It is equipped with Porsche Ceramic Composite Brake (PCCB), and carbon fiber reinforced plastic is applied throughout the vehicle body, and the bonnet is made of magnesium, contributing to weight reduction.
Porsche Korea announced on the 27th that it will provide a free summer inspection service.

The free inspection will be held at eight Porsche center workshops nationwide until July 21 for all Porsche products. During the campaign, you can receive precision diagnosis services using Porsche Integrated Work-shop Information System (PIWIS) testers, which are Porsche’s advanced equipment.

It provides a leak diagnosis as well as the condition and replacement of all oil such as engines, brakes, missions, power steering and washer fluids, and can receive a 10% discount on regular check-up parts and wages essential for safe operation such as wear and damage to tires and brake system parts.

In addition, when repairing related systems in summer, such as air conditioning systems, air conditioning filters, radiators, and pen belts, 10% off each for parts and labor costs is provided. In addition, various Porsche driver selections for motorsports and lifestyle, such as hats and golf bags, are available at a 10% discount.

The interior is made of carbon-weave-finished interior parts, and the full bucket seat is made of Alcantara leather. The Porsche Communication Management (PCM) provides control of audio and navigation, a Connect Plus module, a detailed display through a smartphone, and a Porsche Track Precision app that enables automatic recording and analysis of driving.

The engine has a 3.8-liter bi-turbo horizontal direction, producing a maximum of 700 horsepower and a maximum of 75.4 kgm. Combined with the seven-speed Porsche Double Clutch (PDK) exclusively manufactured for GT, it accelerates to 100 km/h in a stopped state, with a maximum speed of 340 km/h in 2.8 seconds.

Porsche Design introduced the 911 GT2 RS Chronograph wristwatch for the new owner. The Movement Caliber 01.200 includes a movement bridge optimized with a flyback function and a road pass structure, and comes with a certificate of authenticity from the official chronometer certification authority (COSC). The watch’s exterior is made of ultra-light titanium.

The 911 GT2 RS will be released in Germany and will start at 285,220 euros (W370 million). The Chronograph will be sold at 9,450 euros (W12.3 million).

“This recruitment of vendors will serve as a bridgehead for aggressive sales network expansion plans as part of Porsche’s ‘Strategy 2025’,” said Michael Kirsch, CEO of Porsche Korea. “We look forward to working with vendors who will increase their brand status in Korea and share value-oriented growth.”

Meanwhile, Porsche Korea currently operates four vendors, 10 exhibition halls, one certified used car store, and eight service centers. In May, Yongsan Sports Automobile was selected as the new seller, and the service center in Daechi-dong will be added within the second half of the year, including the Porsche Center Yongsan, which reflects Porsche’s digitalization strategy.